Published Authors
A Comparison Of Market Oriented Behaviour As A Driver Of Business Reputation Among Small And Medium Service Enterprises In Sokoto State, Nigeria
This study examined the significance of market oriented behaviour on favourable business reputation in small and medium service firms via a cross-sectional survey research design. Data was collected quantitatively from 174 stratified and proportionately determined firms and from 522 purposively selected respondents. Interesting findings from multiple regression analyses reveal that, CO proved to significantly contribute to business reputation in small
Researchjournali®.com is an international journal publishing house from India and publishes research journals on wide range of academic disciplines. It is a division of private limited company dedicated to online publication and promotion of research in global arena. Researchjournali provides an alternative modern approach to academic publication and makes research paper publication easy and simple. At Researchjournali we provide excellent publishing service with highest professional standards to authors.